Netflix, the empress

For the launch of the latest season of The Empress, IT’S YES delivered the full production of an international activation in Vienna, in collaboration with Paloma and WE MAKE YOU HAPPY The event took place at Schönbrunn, a historic location closely linked to the story of Empress Sissi, adding both context and complexity to the build.

The existing venue was completely stripped and transformed into “Club Elisabeth”, a temporary nightclub where historical setting and contemporary production deliberately collide. Guests entered through a series of activation spaces, including a red carpet, tattoo area and bar, before moving into the main experience.

A custom-built curtain acted as a key transition moment, opening up towards a bespoke structure behind the venue where the club environment was installed. Inside, modern music, lighting and scenography created a strong contrast with the heritage of the location, while still respecting its architectural constraints.

Lighting played a central role in the design. Patterns inspired by historical costumes from the series were translated into light textures, subtly linking the visual identity of the show to the atmosphere of the space.

From technical development to fabrication and installation, IT’S YES ensured every element was executed with precision within a highly protected environment, balancing heritage limitations with the demands of a contemporary, high-end Netflix event.